Next-level strategy. Lasting impact.
Kwedar & Co. is a Fort Worth-based PR firm for organizations that want to be seen—for the right reasons, by the right people. With 75+ years of combined experience, we connect messaging, media, and strategy to help your company grow with clarity and integrity.
What we deliver
The media landscape is shifting — from newsroom consolidation to the rise of generative AI in search. At Kwedar & Co., we don’t just help you show up in traditional media — we help you stay visible, trusted, and discoverable in a world where content is increasingly synthesized, indexed, and AI-surfaced.
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Earned media strategies that build credibility and visibility where it counts.
Strategy-first PR planning tailored to your goals
Media outreach: pitches, press releases, editorials, and op-eds
Curated, relevant media lists, including podcasts and trade outlets
Newswire distribution when appropriate
Visibility strategies for both earned media and AI-enhanced search ecosystems
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Content and campaigns that meet your audience where they are — without shouting.
Strategic marketing plans with measurable goals
Cross-channel content: blogs, social, and email
Nurture campaigns and sales funnels that align with your messaging
Thought leadership development
Social media content and management
SEO-aware content optimized for credibility in generative search
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Messaging that aligns your voice, values, and business goals.
Clear, compelling one-liner and core messaging
Website strategy: content, UX, and light design
Lead generation messaging and content
Email nurture and sales funnels
Foundational messaging for internal and external alignment
Strategic Advisory & Intensives
Sometimes you don’t need more content — you need a clear path, the right counsel, and someone in your corner.
Our clients don’t just hire us to “do PR.” They hire us to think with them — to bring clarity, protect their reputation, and ensure their best work is seen, understood, and valued.
These high-touch engagements are designed for leaders who want the insight, discretion, and accountability of a seasoned communications chief without adding a full-time role to the payroll.
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The highest level of partnership.
For CEOs and senior leaders who need a trusted strategic advisor to guide communications, protect brand integrity, and steward visibility at the highest level.
Includes:Monthly 90-minute strategy sessions
On-call advisory between sessions
Proactive monitoring for risks and opportunities
Quarterly “State of Your Visibility” audit
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A decisive reset for leaders who need to move fast.
In just one day, we’ll align your business goals with your communications strategy, define your voice, and create a 90-day visibility plan you can start using immediately.Includes:
Pre-session communications audit
Full-day facilitated strategy session
Post-session roadmap + 30 days of light support
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Your sounding board and accountability partner.
For leaders who already know what to do — but want expert eyes and ears to ensure they do it well, stay consistent, and avoid costly missteps.Includes:
Biweekly coaching calls
Unlimited access for quick decisions and feedback
Optional media prep add-on

Not sure what you need? Let’s figure it out together. Book a consultation and we’ll help identify where the gaps are — and what services will help you reach your goals.
The Kwedar Method
Strategy isn’t a buzzword for us — it’s the foundation of everything we do. The Kwedar Method is a proven, repeatable process that helps our clients earn visibility, build trust, and grow with clarity.
It’s thoughtful. It’s tailored. And it’s built to align with your business goals every step of the way.
Explore the six key phases of our work together — and what they unlock for your business.
Case studies
These client stories show what’s possible when strategic communications are aligned with business goals. No gimmicks—just honest, well-executed work that gets results.