Kwedar & Co. team collaborating with a founder-led business on brand messaging and PR strategy, showcasing digital campaign assets on a laptop

Your Work Deserves to Be Known

We help purpose-driven companies turn their exceptional work into clear, compelling stories — shared in the right places, at the right time, with the right people.

Let's talk strategy

Be seen

Be remembered

Be Understood

Kwedar & Co. business card with a notebook on a desk beside a laptop, pen, glasses, and coffee mug, representing thoughtful PR and marketing strategy work
Seal of Kwedar & Co. Logo.

You’re doing important work. But to some, you’re invisible.


Your work is solid. Your reputation among those who know you is sterling. Your people are proud.

But competitors with flashier marketing win bids. The next generation of buyers doesn't know your name. And when you need to tell your story—to the board, to partners, to the media—it feels impossible to do it justice.

You're not looking for hype. You're looking for clarity and a partner who knows how to translate your substance into visibility that feels true.

Let's Talk Visibility

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Visibility that builds trust — not just buzz

You don’t need to shout to stand out. You need a clear message, a thoughtful strategy, and a partner who knows how to get the right story in front of the right people.

At Kwedar & Co., we connect strategic messaging, PR, and content marketing to help leaders earn meaningful visibility — without compromising who they are or what they stand for.

Here’s what that looks like:

Elizabeth Menes, Director of Story for Kwedar & Co., reviewing printed documents and notes at a desk, focused on refining clear and thoughtful client messaging
    • Strategy-first PR planning tailored to your goals

    • Media outreach: pitches, press releases, editorials, and op-eds

    • Curated, relevant media lists, including podcasts and trade outlets

    • Newswire distribution when appropriate

    • Visibility strategies for both earned media and AI-enhanced search ecosystems

Jessica Pickard, Director of Operations for Kwedar & Co., working on a laptop, representing focused strategy and intentional digital marketing work
    • Strategic marketing plans with measurable goals

    • Cross-channel content: blogs, social, and email

    • Nurture campaigns and sales funnels that align with your messaging

    • Thought leadership development

    • Social media content and management

    • SEO-aware content optimized for credibility in generative search

Ready to be seen?
Lauren Kwedar Cockerell, President of Kwedar & Co., outlining strategy on a whiteboard while holding notes, illustrating a hands-on approach to PR and marketing planning
    • Clear, compelling one-liner and core messaging

    • Website strategy: content, UX, and light design

    • Lead generation messaging and content

    • Email nurture and sales funnels

    • Foundational messaging for internal and external alignment

Black background with beige and white text promoting the benefits of working with Kwedar & Co., emphasizing trust, reputation, and results.
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Stop the chaos

You don’t have to do it all — or guess at what’s working. We bring order, focus, and strategy to your visibility efforts.

Be your safety net

We don’t just create plans — we help you navigate the unknowns and adapt along the way. You won’t be in this alone.

Simplify The Process

No jargon. No drama. Just smart, streamlined communications that support your goals and respect your time.

Be Your Trusted Partner

We take the time to understand your business, your people, and what’s at stake — so our work feels like an extension of yours.

You’ve waited long enough for the right partner

Let's talk strategy

Trusted by leaders like you

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A track record you can trust

media placements earned in outlets that matter to your audience

75+

years of combined experience guiding leaders through strategic communications

organizations supported across manufacturing, financial services, nonprofit, and more

Take a look for yourself

Hosted by our founder Lauren Kwedar Cockerell, The Impatient Entrepreneur is a storytelling podcast for leaders building businesses with heart, grit, and vision.

Each episode is a real conversation with a fellow entrepreneur about the triumphs, challenges, and messy middle of doing meaningful work. If you’ve ever felt like you’re running out of time — or running against the grain — you’re in the right place.

The Impatient Entrepreneur podcast

Hear the Stories