Blog
Our blog contains great advice and news stories from our Fort Worth PR firm.
Million-Dollar Marketing: How We Sold A Lifestyle, Not Just Real Estate
Discover how Kwedar & Co. helped a luxury real estate developer transform stale marketing into a lifestyle-driven strategy that boosted social reach, built buyer trust, and converted leads—including a $1M home sale.
From Hollywood to Cowtown: Elizabeth Menes Named Director of Story at Kwedar & Co.
Kwedar & Co. has promoted Elizabeth Menes to Director of Story. With experience spanning New York, Los Angeles, and North Texas, she brings editorial depth and narrative clarity to help clients communicate with purpose.
How to Know What a Reporter is Actually Looking For and What They are Ignoring
Reporters don’t have time for long, hype-filled emails. Learn what makes a PR pitch stand out — and what sends it straight to delete.
Why DIY Marketing Doesn’t Always Work — and When to Call a PR Agency
DIY marketing can save time and money at first — but over time, it can cost you visibility, opportunities, and impact. Here’s when to hire a PR and marketing agency instead.
Make It Easy to Recommend You: The Art of Consistent Messaging
Referrals aren’t luck — they’re the product of clarity, consistency, and care. Here’s how to turn clients, team members, and even the media into confident advocates for your business.
A Truly Grand Opening: How a Thoughtful PR Campaign Helped a Legacy Brand Become Top-Performing in the Nation
Discover how a well-executed PR campaign transformed a legacy furniture brand’s showroom launch into the nation’s top-performing store, even in a competitive and uncertain market.
Want to Be Known for Your Thought Leadership? Start Here
A clear thought leadership strategy can help you connect, build trust, and grow your business. Learn how to clarify your voice and share ideas that resonate — without the pressure to perform.
How to Maximize Your Marketing Impact By Being Present Where Your Audience Actually Engages
Stop spreading your marketing thin. Learn how showing up strategically — with clarity and consistency — in the right places can create more impact and build long-term trust with your audience.
And the Award Goes to... How We Help Clients Get the Recognition They Deserve
Industry awards build credibility and drive visibility. Kwedar & Co. helps clients uncover the right stories, craft compelling applications, and amplify their wins.
Why Clear, Consistent Messaging Is a Business Advantage Right Now
With economic uncertainty and AI-generated content everywhere, businesses need clarity more than volume. Strategic messaging and PR protect your reputation and give you a real edge.