
The team behind your story
We’re a team of writers, strategists, and storytellers who care deeply about doing right by our clients — and each other.
We believe great communications aren’t about spin — they’re about truth, clearly told. So when we partner with you, we listen first. Then we get to work crafting strategy, messaging, and media that reflect who you are and where you’re headed.
We aim to make working with us feel seamless — but never surface-level. Our team brings thoughtfulness, creativity, and clear-headed strategy to every engagement.
Through consistent, credible storytelling, we help you earn the visibility you deserve — no gimmicks required.












Meet the team
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Lauren Kwedar Cockerell
President
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D'Arla Tyler
Director of PR & Client Services
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Jessica Pickard
Director of Operations
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Callie Ward
Director of Digital Marketing
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Elizabeth Menes
Director of Story
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Susan Pettit
PR Specialist
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Christina Berger
Senior Copywriter
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Peyton Sides
Digital Marketing and PR Assistant
What guides our work
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We are strategists first, charting clients’ courses to achieve their dreams, keeping the destination in mind at all times.
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We eagerly serve others first: our clients, as well as the community. We’re only successful when our clients are successful, and we believe that prosperous clients fuel the economy and our world.
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We bring curiosity and joy to our work, our clients, and our team. We love to learn each and every day.
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We are responsive and nimble, making our clients’ and team members’ lives easier.
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Everyone can rely on our words and actions. We speak the truth, and we follow through on our promises.